Personal Branding Photoshoot: Creative Portraits of a Professional

I would like to share a little selection of photographs from a portrait personal branding photoshoot that I did recently in Vienna. We wanted to do it relatively simple and also natural. Since a studio environment often gives a detached polished look that does not reflect openness and approachability which is mostly valued in business, we have chosen Stadtpark for the first location of the photoshoot. With a nice and soft evening light for ambience and my portable studio lights as the main light we have done a few photos next to Wien Fluss before going to a hotel for the second part of the photoshoot.

As our main goal was to capture both personality and professionalism, I sort of interviewed and photographed at the same time, even using myself for a more lifestyle and contextual portrait. In the end, we did a few headshot portraits that might look like they were taken in a professional studio, but were actually shot in front of a plain white wall using the lights I brought with me. It gives me the greatest pleasure to be able to create so much wherever I go, without having to rely solely on a studio environment for my portrait work.

These photoshoots I usually do for entrepreneurs, freelancers, and professionals who want to show personality in their branding, if you may need photographs for your online presence with a bit of creative touch, feel free to reach out. This time I did a broad variation of shots from classic headshots to contextual and lifestyle photos on locations outside in a park and in the city as well as in a hotel with a nice and modern interior

The Gallery

I hope you enjoyed this glimpse into a personal branding photoshoot that blends personality and professionalism. If you’re interested in more formal business portraits or studio sessions, you can check out my full Business Photography page for details and examples.